Marketing, Sales, & Public Relations. The Difference

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This is just my opinion about the difference between marketing, sales, and public relations, in term of how to play it in sport.



Marketing is translating customer needs and wants into revenue.
It includes research, targeting, communications (advertising and direct mail) and often public relations.

In sport, it seems like bowling.👌

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The player rolls the ball to knock down all ten pins. The strategy is not to knock one by one, but all pins.

If the first ball knocks down all ten pins, it is called a “strike” and the frame is completed.


Sales person offered service/item of value to potential buyer, prospective customer, or prospect.😊

There are two types of sales person.
A sales hunter refers to a person whose focus is on bringing in and closing deals.
A sales farmer who creates sales demand by activities that directly influence and alter the buying process.

Deal, buy, money, for end result.

It seems like shooting sports.👌


Whether using arrows/gun/pistol, it involves shooting at a target for accuracy from a set distance or distances. 😊


Public Relations

Public relations can be defined as the practice of managing communication between an organization and its publics, directly (offline/online/social media) or indirectly through media.

The aim is creating and maintaining a positive image and strong relationship with the audience.
Of support marketing and sales (in the end).

Just like pool (billiard).

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It seems like an art.👌

There are different variations, strategies, and terminology to learn in addition to just getting the ball into the pocket.
Sometimes it seems like you hit the ball A, but actually you’re targeting the other ball into the pocket.

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You play it like a mathematician.
You make the shot that’s not straight in, but the cue ball goes in as well.😊

But in term of strategy, they all are the same.
Like chess, an incredibly fun games, that requires skill and strategy 😉

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